Lara
Statistical area (SA2)
VIC · SA2 203021043 · Geelong (SA3) · Business statistics view
- Actively trading businesses
- 1,617
- Population (SA2 ERP)
- 23,952
- Per 1,000 residents
- 67.5
- Business growth YoY
- 7.2%
Whole SA2, not a single suburb
- Prior year businesses
- 1,508
- Change vs prior year
- +109
- Active ABNs (mapped)
- 5,033
≠ currently trading
If you searched for a suburb, these numbers are for the whole statistical area, not a council suburb boundary. ABS publishes business and population counts at SA2, not suburb. Why SA2, not suburb?
New ABN status (12m cohort): 920.
Businesses by employment size
ABS CABEE employment size bands (data as at 2025-06-30)
| Employment size | Businesses | Share |
|---|---|---|
| Non-employing | 1,075 | 66.5% |
| 1–4 | 390 | 24.1% |
| 5–19 | 117 | 7.2% |
| 20–199 | 32 | 2.0% |
| 200+ | 6 | 0.4% |
ABN entity types
Active ABNs mapped to this SA2 via postcode (5,033). Entity type is from the ABR public extract — not the same as ABS actively trading businesses.
| Entity type | Active ABNs | Share |
|---|---|---|
| Individual / sole trader | 2,900 | 57.6% |
| Private company | 1,005 | 20.0% |
| Discretionary services trust | 331 | 6.6% |
| Self-managed super fund | 268 | 5.3% |
| Discretionary investment trust | 170 | 3.4% |
| Family partnership | 66 | 1.3% |
| Other incorporated entity | 66 | 1.3% |
| Fixed unit trust | 59 | 1.2% |
| Other | 168 | 3.3% |
Businesses by industry
ABS CABEE — ANZSIC division (data as at 2025-06-30)
All industries
| Industry | Businesses | Share | YoY |
|---|---|---|---|
| Construction | 356 | 22.0% | 3.5% |
| Transport, Postal and Warehousing | 343 | 21.2% | 19.1% |
| Professional, Scientific and Technical Services | 141 | 8.7% | 3.7% |
| Rental, Hiring and Real Estate Services | 117 | 7.2% | 2.6% |
| Agriculture, Forestry and Fishing | 104 | 6.4% | 3.0% |
| Health Care and Social Assistance | 92 | 5.7% | 10.8% |
| Other Services | 80 | 4.9% | 5.3% |
| Administrative and Support Services | 74 | 4.6% | 5.7% |
| Retail Trade | 62 | 3.8% | 0.0% |
| Accommodation and Food Services | 52 | 3.2% | 8.3% |
| Manufacturing | 51 | 3.2% | 6.3% |
| Wholesale Trade | 32 | 2.0% | 28.0% |
| Arts and Recreation Services | 32 | 2.0% | -15.8% |
| Financial and Insurance Services | 30 | 1.9% | 20.0% |
| Education and Training | 24 | 1.5% | 0.0% |
| Information Media and Telecommunications | 12 | 0.7% | 9.1% |
| Public Administration and Safety | 6 | 0.4% | 20.0% |
| Mining | 3 | 0.2% | -25.0% |
| Electricity, Gas, Water and Waste Services | 3 | 0.2% | 0.0% |
| Currently Unknown | 3 | 0.2% | 0.0% |
Fastest-growing industries
- Wholesale Trade28.0%
- Financial and Insurance Services20.0%
- Transport, Postal and Warehousing19.1%
- Health Care and Social Assistance10.8%
- Accommodation and Food Services8.3%
Industries with more relative room
Under-indexed vs similar SA2s in VIC (density per 1,000). Use as a research starting point — not investment advice.
| Industry | Local /1,000 | vs peers | Businesses |
|---|---|---|---|
| Financial and Insurance Services | 1.3 | 0.37× | 30 |
| Retail Trade | 2.6 | 0.41× | 62 |
| Rental, Hiring and Real Estate Services | 4.9 | 0.48× | 117 |
| Information Media and Telecommunications | 0.5 | 0.49× | 12 |
| Wholesale Trade | 1.3 | 0.52× | 32 |
| Health Care and Social Assistance | 3.8 | 0.53× | 92 |